Ries & Ries

Ries Pieces


Political Branding - 2016 Preview

Running for President of the United States means building a brand that at least 51% of the country is willing to buy a...

read more
+follow

@lauraries


Too many management people only hear the first half of the marketing message: the importance of being first. http://t.co/rEzEwR2JJK

Advertising Age


A Radio Shack by Any Other Name Actually Might Have Survived

Why is management so quick to change everything else, except a name that's past its prime?

read more
read more

Available Now


Visual Hammer by Laura Ries