Ries & Ries

Ries Pieces

Striking Out Cancer with a Visual Hammer

Every cancer center has a mission, vision and core values. If you looked them all up, they are all pretty similar. It...

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Just being well known is not enough to make a great brand. http://t.co/cikOwekxIX

Advertising Age

Does the Watch on Tim Cook's Watch Measure up to Steve Jobs' Standards?

The launch of the company's latest product diverted from the old playbook in many ways,...

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Visual Hammer by Laura Ries