The leading positioning think tank.
RIES didn't just develop a tremendous visual hammer and battlecry, but they explained the reasoning, which provided me the confidence to be brave. I will never forget it.
RIES has world-class thought leadership in brand positioning and competitive marketing strategy. They shed a light on our most pivotal product brand launch. True visionaries.
The RIES session experience was amazing. I definitely learned an incredible amount and we are so excited to put the strategy into practice!
When we were at crossroads, confused with what direction to take, RIES gave us the right direction.
LAURA RIES | Positioning
RIES answers your questions on strategy for today and tomorrow. We work together to nail your best positioning strategy ever by sharpening your focus, redefining your category, finding your visual hammer, and voicing your battlecry. Find out more.
Strategy Sessions