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A glimpse into the minds of the Positioning Pioneers

  • Super Bowl 2011: Game scores big, Advertising mostly fumbles

    The stand out star of last night’s Super Bowl was clearly Aaron Rogers. Most people will be talking about Aaron and the Packers today...

  • Why Google should get out of China

    Sometimes the most illogical business decision is the right decision for the brand. This is certainly the case for Google. Google is pulling its...

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